BSN COMMITMENT TO YOU
BSN is committed to bringing a positive impact to our community through our corporate social responsibility programs.
Bank Simpanan Nasional (BSN) has a long-standing tradition of serving Malaysians from all walks of life regardless of background, race and social standing. In line with the Bank's vision of "No Malaysian Left Behind", the Bank is committed to achieve sustainable and meaningful relationships with its customers not only by providing banking services, but also through corporare social responsibility (CSR) programs, which will bring positive impact to the community.
BSN CARE Launching
Jom to School Initiative
BSN has strengthened its CSR brand image by establishing "BSN Care", aims at enhancing consumer's perception and increasing its brand value through CSR activites. By having a strong CSR brand, this will create a value added for BSN in the market hence differentiating it from other financial institutions.
BSN's CSR is aligned with its brand promise - "A better Life Within Your Reach" is to provide the society especially the underserved, the opportunity to enjoy a better life by championing our mandated roles in providing financial inclusion to all. BSN shall ensure that all CSR programs complement with its core values.