Our vision of ‘No Malaysian Left Behind’ has driven us to provide inclusive financial services to those who need them most for the past 50 years. Through our CSR initiatives, ‘BSN Care,’ we’ve touched lives and strengthened communities – a testament to 50 years of growth and dedicated service, unifying Warga BSN across Malaysia.
BSN 50 Hari Memberi is a CSR initiative launched in conjunction with BSN’s 50th anniversary and as part of our long-term goal to reach 100,000 CSR manhours by 2030. 50 CSR programmes were completed as of December 2024. The remaining programmes focused on education, community, health and safety, sports, business engagement and sustainability will be rolled out throughout the year to benefit diverse communities. By partnering with NGOs and local organisations, we empower communities through carefully selected CSR programmes that align with the United Nations’ Sustainable Development Goals. These initiatives, rooted in our brand promise of ‘A Better Life Within Your Reach’, create a lasting impact by giving back to the communities we serve.
Uplifting the lives of the unserved and underserved communities is our priority, and the essence of our CSR programmes. The diversity of the programmes raised awareness, equipped the next generation with substantial financial knowledge, honouring our past and welcome the age of sustainability.
BSN Care is committed to ensuring the programmes produce beneficial long-term positive impacts towards the community, aligned with Environmental, Social, and Governance (ESG) aspects. Thank you for supporting us continuously for the past 50 years!